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Home Seller

If you can show your home to pre-approved buyers (buyers that can actually afford to purchase your home) your Rightly realtor will do the rest at no charge. In other words, our professional representation to sell your home is $0 which includes:  

  • Photo shoot of your home.
  • Your home goes in the MLS, Realtor.com, Zillow, Homes.com, and many more homebuyer sites.
  • All contracts & forms are completed for you.
  • All of your questions are answered.
  • Your home sale is professionally managed from start to finish.

If you are unable to provide access for buyers, we can provide a lockbox for agents with buyers or for pre-approved buyers. These services are all you need to successfully sell your home whether it's worth $25,000 or $25,000,000. 

 

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Homebuyer

Getting the keys to the home you desire relies on different strategies depending on your objective. Your Rightly realtor will discuss the options with you to determine the correct path to a successful purchase. Here are some of the options:

1.) Our entire buyer side commission is rebated back to you.  This means you will be receiving a very large check or wire transfer once your purchase is completed and the money is often tax free!  

2.) We allow the listing agent to keep any buyer-side agent commission offered by the seller. This makes your offer suddenly much more attractive to the listing agent and thus more likely to be accepted.

3.) If Rightly is the listing agent, we represent you in a dual agency capacity at no charge and thus the seller may be more flexible in accepting your offer.  

 

 

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Non Profit

Rightly Realty is a DBA of Zero Realty, Inc., (the Organization) a 501(c)(3) non-profit public benefit organization that operates to make housing more accessible and affordable for consumers. To accomplish its charitable objectives the Organization:
• Combats high housing costs by providing expensive realtor services to consumers free-of-charge regardless of socioeconomic status.
• Lessens consumer tensions by removing existing barriers in the real estate industry that are deleterious to the consumer.
• Is available to everyone in all 50-states and D.C. regardless of the price or location of the home sale or purchase.
• Uses technology that eliminates human bias and discrimination from home sale transactions.
• Support housing advocacy groups to make homeownership more affordable and fair.

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Our Story

  • 1998: The core technology now driving Rightly begins as a single family residential appraisal software used by banks and realtors.
  • 2007: The software evolves into an asset-management platform and 50-state real estate brokerage selling  100,000+ single-family properties for Fannie Mae, JPMorgan Chase, Wells Fargo, Morgan Stanley and others.
  • 2017: The software (now nicknamed SoldBot) is tested as a free consumer platform selling hundreds of homes in ten states.
  • 2022: An acquisition offer for SoldBot is declined by the owners who believe emerging artificial intelligence can transform SoldBot into a true game-changer for consumers.
  • 2026: After AI integration and more testing, SoldBot is provided to Rightly to fulfill its charitable mission. 
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Industry Issues

The voices of consumers often go unheard from corporate wrongdoing but recent lawsuits by the Department of Justice and law firms representing consumers against big brokerages, NAR and other companies for fixing commission rates have begun to have an impact for consumer rights. Rightly's goal is to fundamentally change the home sale industry by focusing on the needs of our clients' rather than extracting large commissions from them.
 
Read this article below to learn more:
Read The $1.8B Realtor Lawsuit
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REMOVing BIAS

Our operating technology is blind to our client’s personal traits. It only processes transaction data creating transparent decision-making for our agents and clients.  This means that every Rightly client receives the same exceptional level of service and professionalism regardless of their socioeconomic status or any other factors.

While other brokerages offer their services in only the most affluent neighborhoods, Rightly is open to everyone across the nation and that's an endeavor everyone can get behind.

Learn More About Realtor Bias
EMAIL US (fastest response)
Mailing Address

350 10th Ave Ste 1000

San Diego CA 92101

 
Schedule a Phone Call

To schedule a phone call with Team Kevin, please use our Customer Service Calendar.

 

We are available for phone calls M-F between 9am and 5pm.  For faster service and for after hours, please email us using the form to the left. Our entire team monitors incoming emails everyday which allows us to provide you with an answer to any question more quickly.